eBay is one of the most well-known online marketplaces in the world — a platform where users can buy and sell just about anything, from brand-new electronics and fashion to vintage collectibles and car parts.
With over 1.5 billion active listings and 134 million buyers globally, eBay is a goldmine for affiliates who know how to target niche buyers. It’s not just a place for auctions anymore — eBay has grown into a full-scale eCommerce giant.
If your traffic includes deal hunters, collectors, or comparison shoppers, eBay is an easy sell.
eBay runs its own internal affiliate program called the eBay Partner Network (EPN). Unlike Amazon, which cuts commissions frequently, EPN is known for stable, transparent payouts and a system that rewards smart, targeted traffic.
Up to 4%–5% of the item’s sale price
Higher commissions on select verticals (fashion, tech, refurbished, etc.)
Bonuses for driving new buyers (especially high-value ones)
Cookie duration: 24 hours (but extended if the item is added to cart)
You earn regardless of how many items the user buys in the session
There’s also a dynamic commission model, meaning eBay adjusts payouts based on the category and performance — but always provides a detailed breakdown.
A clean, easy-to-use affiliate dashboard
Smart links and product feeds for dynamic ads
Deep linking tools to any item or page
Promoted listings and APIs for developers
Geo-targeting support
Real-time analytics for clicks, EPCs, and conversion tracking
You also get monthly payouts via PayPal or direct deposit, with a minimum threshold of just $10 — very beginner-friendly.
eBay has an enormous variety of products, making it easy to match any niche
Great for evergreen content like “best deals”, “refurbished tech”, or “rare finds”
Trusted brand with millions of active buyers
Ideal for coupon, review, or deal sites
Some categories (like refurbished electronics) have high average cart values
Pro tip: If you create content around specific products or product categories (e.g., “Best gaming laptops under $500”), eBay can convert just as well as Amazon — sometimes even better.
AffGuy’s Verdict: eBay’s affiliate program doesn’t make a lot of noise — but it does make steady money. Tons of niche potential, low barrier to entry, and a global reach. If your audience is price-conscious or loves the thrill of the deal, EPN deserves a spot in your monetization strategy.